Structuring travel for a family office. A practical guide for the person who holds the diary.

Most family offices arrive at their travel arrangements by accretion: a driver inherited from the previous principal, an aviation contact from a friend, a yacht arranged once and never reviewed. This is a guide to doing it deliberately instead.

Who this is for

The person who is asked to make travel invisible

If you run operations for a single family office, or you are the chief of staff or executive assistant closest to the principal, travel is probably not in your job title and is certainly in your week. It has an unusual shape: high value, low volume, unforgiving of error and almost impossible to delegate, because the knowledge that makes it work sits in your head rather than in a system.

The aim of a good arrangement is not to save money, although a tidy one usually does. It is to reduce the number of people who need to be told anything, to make the exceptions cheap to handle, and to survive your own holiday. This guide sets out the four decisions that do most of that work. We arrange travel for family offices, so we are not a neutral party; we have tried to write it so that it is useful whoever you end up appointing.

Decision one

Decide how many people you are willing to brief

The single biggest cost in family office travel is not a line on an invoice. It is the repeated briefing: the gate code, the dog, the preferred entrance at the London house, the fact that the principal does not talk in the morning, the school's rule about who may collect. Every new supplier and every new driver resets that to zero.

So the first decision is how wide a perimeter one contact should cover. There are three honest answers: ground transport only, with aviation and marine handled by specialists you already trust; ground and air, so that a slot change moves the car as well; or everything, including yacht arrangements and the cars at the far end, on one itinerary and one invoice.

The right answer usually depends on how much the family moves rather than on how much it spends. A family in one city with four flights a year is well served by good suppliers kept separate. A family with homes in three countries, a boat in the summer and children at school in a fourth is not: every join between suppliers is a place where somebody has to be told something twice, and that is where the failures happen.

Decision two

Match the arrangement to the pattern of travel

If the pattern isThe usual arrangementWhat it actually buys youWhere it goes wrong
Occasional journeys, mostly airportsBooked journey by journey on an accountSimplicity, and no commitmentContinuity. You get a good car and a different person each time
Unpredictable days in one cityHours as directed, a car held for the dayThe ability to change plans without renegotiatingUnder-booking. A car released at four is not a car you can have at five
Daily use by one principalA named chauffeur on a retainerOne person who knows everything without being toldCover. Ask what happens on the chauffeur's day off before you sign anything
Seasonal movement between homesA home city arrangement plus cars arranged locally at each destinationThe same standard abroad without a supplier in every countryAssuming the local standard is automatic. Ask who is actually driving
Aircraft and yacht alongside the carsOne desk holding the whole itineraryChanges propagate. A late slot moves the car, the crew and the chefSplitting it halfway, so the aircraft desk and the car desk each think the other knows

Most family offices end up with two or three of these running at once, which is fine. What matters is that each is written down and each has a named owner.

Decision three

Write down the privacy rules before you need them

Travel data is unusually revealing. A year of journeys tells a reader where a family lives, where the children go to school, which building the lawyers are in, when the house is empty and, if the addresses are specific enough, a great deal that no family office would knowingly hand over. It is worth treating with the same seriousness as the bank mandate.

Four things are worth settling at the outset, and all four are reasonable to ask any supplier for. What is recorded about a journey and for how long it is kept. Who inside the supplier can see it, and whether the drivers assigned to the family are a defined group or whoever is free. Whether journeys can be booked and invoiced under a reference rather than a name, so that a leaked invoice is not a leaked itinerary. And whether the company and the individual drivers will sign a confidentiality agreement without a negotiation.

Ask also what happens to the information when the arrangement ends, which is the question people forget. A supplier who cannot answer these clearly is telling you something, whatever the rest of the proposal looks like. See security and discretion for how we answer them.

Decision four

Make the billing match the structure

This is the decision that is dull to make and expensive to postpone, because it is very hard to unpick a year of mixed invoices in April.

  • Decide which entity pays for what before the first journey, not at the first year end: personal, the family company, a trust, a foundation, a property company
  • Ask for invoices split by entity, not one invoice with a spreadsheet attached that somebody in your office has to maintain
  • Put a reference on every journey that means something to your ledger, and insist it appears on the invoice line rather than in a covering note
  • Name the people who may authorise spend, and the ceiling above which they may not. Suppliers are usually glad to have it in writing
  • Ask for records to be retrievable by date, entity and reference, because that is the shape an auditor or a trustee will ask the question in
  • Agree in advance how third party costs are passed on: parking, tolls, road charges, waiting time, and anything arranged abroad on your behalf

The two hard cases

Principals and staff, school runs and long haul

The first is the difference between principals and everybody else. A household of any size generates a great deal of travel that is not the principal: staff to and from the house, a housekeeper to an appointment, a guest to a hotel, a relative to an airport. Trying to give all of it the same treatment is expensive and slightly absurd. Refusing to arrange any of it is worse, because then it is arranged badly by somebody with no time. The workable answer is usually one account with an agreed and written difference in service, so that nobody has to make a judgement on the phone at seven in the morning.

The second is children. School runs and holiday movements are the most sensitive journeys a family office arranges and the ones most often handled by whoever happens to be available. The questions worth asking any supplier are narrow: will the same small group of drivers do it, what is the procedure if the school will not release a child to a driver it does not recognise, and who is told if a pick-up is late. A supplier who treats those as awkward questions is not the right supplier for a school run.

Long haul is easier, because it is planned. The one thing worth building in is slack on the return: a family that lands at six in the morning after eleven hours in the air does not want to discover the car was booked against the scheduled time rather than the actual one. Ask how flights are tracked and how long a car waits before anybody asks you a question about it.

Putting it in place

Four weeks, not four months

  1. 01

    Audit

    List every journey, flight and charter of the last twelve months by who travelled, who paid and who arranged it. It takes an afternoon and it is usually a surprise.

  2. 02

    Decide the perimeter

    Ground only, ground and air, or everything. Write down which supplier owns which join, and make sure every join has exactly one owner.

  3. 03

    Write the standing instructions

    Preferences, addresses, authorised bookers, entities and references, privacy rules, the school procedure, the escalation route out of hours. One document, kept current.

  4. 04

    Review it once a year

    Families change faster than arrangements do. A child starts boarding school, a principal moves city, a house is sold. An hour a year keeps the arrangement honest.

How we do it

If you would like to see this as a working arrangement

Our family office page sets out how the account is structured in practice: a small named group of chauffeurs around the family, one contact with an operations desk behind them at any hour, invoicing split by entity, and aircraft and yachts arranged on the same itinerary. Our own cars and chauffeurs are in London and Manchester; elsewhere cars are arranged through operators we know.

Questions we are asked about this

The awkward questions

Should we use one supplier or several?

It depends on how much the family moves. Several good suppliers work well for a family that stays largely in one place. One contact earns its keep the moment a change in one leg has to move the others, which is exactly when a split arrangement fails.

Is a retainer worth it?

For daily use by one principal, usually. For anything less, usually not. The test is whether the same person is needed often enough that continuity is the thing you are buying. See dedicated chauffeur.

How do we compare proposals that are structured differently?

Ask every supplier to quote the same twelve months of real journeys from your audit, including waiting time and anything arranged abroad. Headline rates are not comparable; a year of your own travel is.

What should we ask about drivers abroad?

Who is actually driving, who is responsible if something goes wrong, and whether the standard is checked or assumed. Very few companies own cars in every country, and the honest ones say so.

In confidence

Tell us how the family travels

Share as much or as little as you wish at this stage. The right person will call you back, and we are happy to sign a confidentiality agreement before you tell us anything at all.

Prefer to talk? +44 2030 048300 or WhatsApp, at any hour.

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